Meath-based artisan dairy brand URBÓ Milk will exhibit in the Local Enterprise Village at the 2025 National Ploughing Championships from 16 to 18 September, supported by Meath Local Enterprise Office.

Launched in late 2023, URBÓ has gained recognition for its natural, high-protein, low-lactose flavoured milks made with fully traceable Irish whole milk. The brand recently won Best Artisan Product at the National Dairy Awards 2025.

Visitors to the URBÓ stand can sample the award-winning drinks, hear the story behind the brand, and purchase products during the three-day event.

“We’re thrilled to bring URBÓ Milk to the National Ploughing Championships,” said co-founder Pierce Fleming. “It’s an incredible platform to share our story, connect with new customers, and let people taste the difference of our naturally better, deliciously different protein milk.”

URBÓ Milk will be in the Local Enterprise Village throughout the event.